Free non-fiction Christian ebook "Branded" by Tim Sinclair for Kindle
For the past few days, publisher Kregel has made the ebook "Branded" FREE through Amazon. I've been waiting for this book to become free as an EPUB as well, but for some reason this book is not even available yet in this format through Barnes & Noble as a nook book or from Christianbook.com.
Anyway, for all you readers who have a Kindle, get this FREE ebook while you can:
Anyway, for all you readers who have a Kindle, get this FREE ebook while you can:
Publisher: Kregel Publications (July 1, 2011)
Product Description
The church spends $1.5 million for every one new follower of Jesus. Apple sells 26 iPads every minute. What is it that makes Apple so exciting and Jesus so boring? What is it that compels someone to bring their iPod everywhere and their Bible nowhere? In a word: marketing. Jesus is a life-changing product with lousy salespeople—people who are intimidated and embarrassed by the word “evangelism” and who show more enthusiasm for their gadgets than their God.
What would life look like if we stopped mass-marketing Jesus and started marketing our faith like Nike and Apple market their products--sharing relationally, from person to person? Using examples from these and other successful companies, author Tim Sinclair challenges Christians to throw out their casual attitudes toward faith and sign on for a marketing campaign for the Savior.
Written with the wit and wisdom of an experienced marketer, Branded peels away the feelings of fear and encourages readers how to share their faith in ways that are honest, authentic, and, most importantly, effective.
What would life look like if we stopped mass-marketing Jesus and started marketing our faith like Nike and Apple market their products--sharing relationally, from person to person? Using examples from these and other successful companies, author Tim Sinclair challenges Christians to throw out their casual attitudes toward faith and sign on for a marketing campaign for the Savior.
Written with the wit and wisdom of an experienced marketer, Branded peels away the feelings of fear and encourages readers how to share their faith in ways that are honest, authentic, and, most importantly, effective.
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